We challenge fashion brands to implement a sustainable consumption solution in their business models - quick, simple and free, which will strengthen their value proposition, drive innovation and meet their consumers' needs.
of Gen Z and Millennials believe that "it is extremely or very important that companies implement programs to improve the environment."
of consumers between 18 and 29 years old are more likely to buy in brands with a sustainable purpose.
of respondents are interested in selling used items more often as long as the process is simple, fast and secure.
- White Stamp
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